Real estate leads · Florida realtors

Real estate leads from your own listings. Fair Housing compliant, automatically.

Send the listing. VISIUM builds the ad, runs it on Instagram and Facebook under Meta's Housing category, and sends buyers to your website, your inbox or your phone. No shared lists, no Ads Manager.

$99 per month. No contract. Ad budget from $5 a day, paid directly to Meta.

VISIUM AI agent
VVISIUM AI agentiMessage · WhatsApp
New listing: 3/2 condo in Brickell, $689,000. 12 photos attached.
Got it. Your ad is live on Facebook and Instagram under the Housing category. Budget: $12.50/day. Leads go to your listing page.
New lead · 11:17 AMMaria G. · (305) 555-0142 · asked about the 3/2 in Brickell, wants a showing Saturday.
Calling her now.

The problem

Three ways to get buyer leads. None built for one agent.

Buy them.

The same contact goes to four or five agents. You pay for the name, then race everyone to the phone.

Boost the listing.

The Boost button buys likes and views. It never tells you what a lead cost, and it is not how a Housing campaign should be set up.

Do it in Ads Manager.

One wrong toggle on a housing ad and Meta restricts the account. The category cannot be fixed after the campaign exists.

Fair Housing, handled

Don't leave your account in third-party hands. Or in Ads Manager's.

Meta treats every listing ad as a housing ad. It has rules most agents never see until a campaign is rejected or an account is restricted. VISIUM applies them before the ad exists.

What Meta requires for housing ads

The campaign must declare the Housing special ad category. Missing it can restrict the whole ad account.
No targeting by ZIP code or neighborhood. A city needs a radius of at least 15 miles.
No age or gender targeting: every ad runs 18 to 65+, all genders.
Lifestyle interests are dropped; only interests tied to real estate are allowed.
The category is locked once the campaign is created. A mistake means starting over.

What VISIUM does, every time

Declares the Housing category on every listing ad. Nobody on your team has to know it exists.
Builds the audience the way Meta accepts it: your market as a city with the required radius, or the whole state.
Keeps the interests that pass (real estate, mortgages) and drops the ones that don't.
Checks each ad set with Meta before publishing, so a rejection never reaches your account.
Sends leads where you choose: listing page, Instagram inbox, Messenger or WhatsApp.

Rules as verified against Meta's Marketing API, August 2026. Meta may change them; VISIUM asks Meta, it does not assume.

Be in control

Take your ad budget back. One listing, six days.

Cost per lead
$5.00
Meta ad spend ÷ leads
vs. shared lead lists
Leads
15
in six days
name and phone, in your inbox
Ad spend
$75
paid directly to Meta
$12.50 a day
Live
24h
from listing to ad
from one message

One Florida listing, 3/2 condo in Brickell. Illustrative results; replace with real, cited figures before publishing.

How it works

From your listing to a live ad in three steps.

01

Send the listing.

Address, price, photos or a short video. From the web app or your AI agent, in about a minute.

02

VISIUM builds and runs the ad.

Housing category declared, audience set the way Meta accepts it, live on Instagram and Facebook within 24 hours, optimized every day.

03

Buyers reach you.

On your listing page, your inbox or your phone. Your report shows every lead and what it cost.

Before your first listing

What realtors ask before they start.

Is this Fair Housing compliant?

Yes. Every listing ad runs under Meta's Housing special ad category, with no targeting by age, gender, ZIP code or neighborhood, and a radius of at least 15 miles. VISIUM sets this automatically and checks each ad with Meta before it goes live.

Why do listing ads get blocked in Ads Manager?

Meta requires housing ads to declare the Housing category and restricts targeting. Miss the declaration and Meta can restrict the ad account; declare it wrong and the campaign cannot be fixed afterward, because the category is locked once the campaign exists.

Are these leads shared with other agents?

No. The ads run from your own Facebook page and Instagram profile, for your own listing. Every lead contacted you and only you.

How much ad budget do I need?

From $5 a day, paid directly to Meta. We recommend $10 a day per active listing.

Do I need a listing right now?

Yes, at least one active listing. VISIUM turns each listing into an ad; without a listing there is nothing to promote.

Where do the leads arrive?

Wherever you choose per ad: your website or listing page, your Instagram inbox, Messenger or WhatsApp. Your report shows what each lead cost.

Start today

Your next listing could be the first one VISIUM runs. Live tomorrow.

One listing, your photos, and a 30-minute setup session. No card required to apply.

Prefer to talk first? WhatsApp +1 (786) 792-7299 or write to hello@visium-ai.com.

VISIUM Ads11:17 AM

New lead · Maria G.

(305) 555-0142 · asked about the 3/2 in Brickell · wants a showing Saturday.

Housing category · $5.00 per lead

Run my first listing

Tell us about your brokerage. We'll reply within 24 business hours to set up your 30-minute onboarding call.